I’m Rowan, the designer behind Sawbo Design Co. I help people build thoughtful and intentional visual identities that make their brands more visible and more meaningfully connected with the audiences that matter to them.

I seek out brand design that is honest, characterful and rooted in something real. Design that moves away from the generic and instead reflects the culture, context and attitude behind a brand.

I’m especially drawn to work with unconventional and purpose-led brands that care about how they show up in the world. Those who want their identity to feel human, grounded and a little less polished in all the right ways.