Hi, I’m Rowan, the designer behind Sawbo Design Co. I help people build thoughtful, intentional visual identities that make their brands more visible, more clearly understood, and more meaningfully connected with the audiences that matter to them.

I’m especially drawn to work with unconventional and purpose-led people who care about how their brand shows up in the world. Those who want their identity to feel human, grounded and a little less polished in all the right ways.

My work sits at the intersection of strategy and creative expression. I shape visual identities that are honest, characterful, and rooted in something real. Design that moves away from the generic and instead reflects the culture, context, and attitude behind a brand.